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Michelin Mobility Intelligence: Turning Road Data into Smarter Mobility and Logistics Decisions Michelin is widely recognised for its tyres, but the company has been steadily expanding far beyond manufacturing into data-driven services.  One of its most notable digital ventures is Michelin Mobility Intelligence, a business unit focused on transforming road and mobility data into actionable insights for logistics, transport operators and public sector planning. As global transport systems become more complex and efficiency-focused, Michelin Mobility Intelligence positions itself at the intersection of physical infrastructure and digital analytics, using real-world driving data to improve how goods and people move. From Tyres to Data: The Strategic Shift Michelin’s move into mobility intelligence reflects a broader transformation within the automotive and logistics industries.  Modern vehicles generate vast quantities of movement and performance data, and companies operating lar...